About Interior Designer & Restaurateur Barbara Lazaroff, ASID

 

Background |  Speaker/Lecturer | Wolfgang Puck Business | Fashion | Awards | Affiliations | Boards | Other Business

Barbara Lazaroff is a highly regarded restaurateur and member of the American Society of Interior Designers (A.S.I.D.). In addition, Barbara is a producer, writer, published author, celebrated philanthropist, humanitarian and entrepreneur, podcast host and mother of two sons.

Barbara on Family

Although my professional life is very rewarding, I still feel my most important creations, my greatest successes and blessings are my sons, Cameron and Byron. I feel my primary purpose is being their mom, setting a healthy role model and raising children of good moral stature, who will go on to contribute positively to the world at large.

Lazaroff’s career in hospitality commenced after co-founding, marketing and leading the publicity of the Wolfgang Puck Brand & IP in 1979.

Barbara established Imaginings Design, Inc. in 1981 and was the sole designer for WP restaurants: Spago Hollywood, Spago Beverly Hills, Chinois on Main, Chinois Las Vegas, Eureka, Granita, Obachine and all the WP Cafés.

Lazaroff has also designed such popular restaurants as SHANE Hidden on the Glen, Bel-Air, California. Barbara worked abroad, designing Spago Tokyo, the Playboy Club Japan in Tokyo and the WP Café in Melbourne, Australia.

Ms. Lazaroff’s business and marketing acumen combined with her definitive design statements have provided an indelible imprint on the restaurant industry. Barbara’s renowned and innovative restaurant concepts are demonstrated in the restaurant design section of this site.

The Wolfgang Puck Brand has been developed to include the separate entities: Wolfgang Puck Fine Dining, WP Catering and WP Worldwide, (formerly Wolfgang Puck Food Co., where she served on the board). She is also a founding partner of the licensed WP products sold on HSN and elsewhere. The companies now have expanded concepts that extend across the U.S. and globally.

Barbara's exceptional work in the restaurant industry was recognized with her induction into Hospitality Design Magazine's prestigious Platinum Circle (1991). Additionally, the Interior Designers Institute of Newport Beach conferred the honorary Bachelor of Arts degree upon her (1992). Johnson and Wales University granted her the honorary degree of Doctor of Business Administration in Hospitality Management (1998).

Other projects

Ms. Lazaroff remains engrossed in her passion for design and is presently designing a line of home furnishings and accessories. The first creation will be a set of dinner plates inspired by her flame of life poem.

Her interest in art, charity, and her commitment to the restaurants' operations continues. Her plans for the future include finally setting time apart to realize her lifelong dream of writing and illustrating a series of children's books and marketing them with a line of children's toys and accessories.

dinnerware logo

In 2014 Barbara designed her exclusive “Flame of Life” Dinnerware, available for purchase on Amazon, with the intent of using 100% of the proceeds to support a variety of her charities.

Also in 2014, Barbara's "Exuberant Living" iTunes Podcast featured interviews with dynamic people from various industries: arts, entertainment, business, culinary, philanthropy, social activists and more.

Always a strong community-minded advocate of women, Barbara raised awareness as an Associate Producer for "Femme: Women Healing the World" (2013). Additionally, she was one of the founding members of Women Chefs and Restaurateurs (WCR, 1992) and one of the original members of the Network of Executive Women in Hospitality (NEWH, 1984). Barbara contributed to the production of Grammy Award winning singer, Melissa Manchester's album, "You Gotta Love the Life” (2015).

Throughout her life, Barbara has been recognized with countless awards for her continuous philanthropy. NAWBO inaugurated her into their “Millennium Hall of Fame” for Business (2000) and also awarded her NAWBO’s “Legacy Award” for Philanthropy (2013). She is also James Beard recipient of the Humanitarian of the Year Award (1994).

Most recently, Barbara is the co-founder, with Jordan Roberts, at FGI: Filmanthropic Group International, a studio that works with brands, causes and A-list talent to create mainstream film and media. To raise awareness about bullying, FGI hosted the "White Rabbit" release party screening and donated to various charities (2015).

Barbara is also involved with a variety of humanitarian, environmental, social and political issues. Some of her humanitarian awards are listed below. You can learn about some of her causes on Barbara's Philanthropy page.

 Ther'es a lot on this page, but first, here's a video that will give you an idea of who Barbara is:

Speaker - Lecturer

Ms. Lazaroff has been featured on the lecture circuit speaking about marketing strategies; building and maintaining successful restaurants at the RHIDEC show; at ASID conferences, MUFSO conventions, YPO conferences, the Volkswagen of America Board of Directors and managers, the Ceramic Tile Institute's annual conference, and The Women's Conference.

Barbara Lazaroff speaking at various events and on the radioMs. Lazaroff has addressed students and faculty at UCLA seminars, California State University at Northridge and at the Interior Design Institute of Newport Beach.

To Interview Barbara or Book Her As Speaker

We’re not into web forms and questionnaires.
Simply send Barbara an email and provide as much information as you can.

If you're press and seek to interview Barbara Lazaroff, please let her know the following as it applies to your needs:

  • Your publication or program
  • Deadline or taping date
  • The topic of your article/program/segment
  • In what capacity would you like Barbara’s participation or what would you like her to focus on
  • If you've worked with Barbara before, what/when/where
  • Anything else you feel she should know

To book Barbara as a speaker, let her know as much as you can about the event:

  • Date and location
  • The circumstances under which she’d be speaking
  • The desired focus
  • Travel arrangements if applicable
  • Anything else you feel she needs to know

 

Co-Founder of the Wolfgang Puck Food Company (now Wolfgang Puck Worldwide)

In 1994, Ms. Lazaroff co-founded the Los Angeles-based Wolfgang Puck Food Co. and served as a board member, as the director of Restaurant Design and Development, and as part of the Real Estate and Site Selection committee until 2000. The Wolfgang Puck Food Company was reorganized as Wolfgang Puck Worldwide which encompasses a variety of restaurant, café concepts as well as a licensing platform for many aspects of the Wolfgang Puck brand.

Catering

Ms. Lazaroff and Chef Puck also have an extensive catering business, which garners international attention through such noteworthy events as the Academy of Motion Picture Arts and Sciences®, Governors Ball, GLAAD League Convention & Gala, The Louis Vuitton United Cancer Front Gala, Donna Karan/Marshall Field’s Fashion Show, Lincoln Park Zoo Gala and Lyric Opera Chicago.

Wolfgang Puck Catering brings a new level of innovation and inspiration to restaurant, special event, catering and food service management for cultural, corporate and entertainment venues across the world. Wolfgang Puck Catering venues in the United States are located in: Atlanta, GA, Boston, MA, Chicago, IL, Dallas, TX, Indianapolis, IN, Las Vegas, NV, Los Angeles, CA, Minneapolis, MN, San Francisco, CA, Seattle, WA, St. Louis, MO, and Washington D.C. The international catering venues are located in: Berlin, Germany & London, England.

Restaurants

Ms. Lazaroff and Chef Puck co-own and operate fine dining restaurants:
(These links go to the official page at wolfgangpuck.com.)

 

Fashion

Lazaroff contributes much time to the fashion field as well.

She has extended herself to judge and give direction to the students at Fullerton Fashion School, as well as Brooks College in Long Beach and is a devoted supporter of Otis School of Design.

Awards

Design Awards

  • 1991 — Look West Award, Fashion Institute of Design and Merchandise
  • 1991 — Platinum Circle Award, Restaurant/Hotel Design Magazine
  • 1992 — The Interior Designers Institute of Newport Beach
  • 1994 — Assopiastrelle Design Award, Association of Ceramic Tile & Refractory Manufacturers, Italy
  • 1994 — Los Angeles Times, StyleFest Award
  • 1995 — Hospitality Design Award, Dupont Antron
  • 1996 — Ray Bradbury Creativity Award, Woodbury University Library Associates
    The Woodbury University Ray Bradbury Creativity Award is presented to individuals who embody the creative spark and social conscience that characterizes Bradbury’s work.  The award was established in 1987 in collaboration with Ray Bradbury (b. 1920 – d. 2012).  Mr. Bradbury was a strong advocate for literacy and learning, and a great friend to the Woodbury University Library.  For many years Mr. Bradbury presented the annual Creativity Award himself.
  • 2006 — Interior Designers Institute, Excellence in Design Award
  • 2007 — Art to Life Award for Interior Design, Art and Living Magazine

Business Awards

  • 1986 — Honors Profiles, Fashion Institute of Design and Merchandise
  • 1992 — Cal State University, Northridge, Recognition of Distinctive Excellence
  • 1993 — Nation’s Restaurant News, MUFSO Special Recognition (Multi-Unit Foodservice Operators Conference)
  • 1994 — Outstanding Restaurant & Chef of the Year – Spago Hollywood, James Beard Foundation
  • 1994 — Business and Professional Women’s Award, United Jewish Fund
  • 1995 — Hot Concept Award, National Restaurant Association /Lazaroff & Puck
  • 1995 — Victoria Magazine, Women in Hospitality Award for Industry Excellence and Entrepreneurial Spirit
  • 1996 — Restaurant & Institution’s Top 100 Independent Restaurants - SPAGO HOLLYWOOD /Lazaroff & Puck
  • 1997 — Innovator Award, Nation’s Restaurant News /Lazaroff & Puck
  • 1998 — Top 10 List of Businesses Visa Award, The Best of Los Angeles - Gayot Publications/Gault Millau /Lazaroff & Puck
  • 1999 — UCLA Extension, Restaurant Industry Innovation Award for Creative Partnership / Lazaroff & Puck High Impact
                Restaurant leadership Award, Restaurant Business
  • 2000 — High Impact Restaurant Leadership Award, Restaurant Business
  • 2000 — Millennium Hall of Fame Award, National Association of Women Business Owners-Los Angeles Chapter
  • 2000 — Outstanding Achievements in Business & Community Contributions, Women in Business, Los Angeles
  • 2001 — Women Chef & Restaurateurs’ Golden Fork Award (sponsored by the Culinary Institute of America)
  • 2006 — Special Recognition Award, The Network of Executive Women in Hospitality, Los Angeles Chapter
  • 2006 — NEWH – The Network of the Hospitality Industry, Award of Recognition
  • 2011 — Los Angeles Business Journal, Women Making a Difference Awards' Nominee
  • 2013 — National Association of Women Business Owners Los Angeles, NAWBO-LA Legacy Award

(The restaurants have additional awards from organizations & magazines too numerous to list)

Humanitarian Awards & Special Recognitions

  • 1989 — Mazon: A Jewish Response to Hunger, Special Recognition
  • 1989 — City of Los Angeles Department of Aging, Certificate of Appreciation
  • 1990 — Woman of Achievement, the Woman’s Group Friends of Tel Hasher
  • 1990 — Hall of Fame Award, QUEST Children’s Organization /Lazaroff & Puck
  • 1991 — Social Concern Award, American Jewish Committee /Lazaroff & Puck
  • 1992 — St. Vincent Meals-on-Wheels, Thanks for being an Angel /Lazaroff & Puck
  • 1993 — Scholarship Fund Award, Oralingua School for the Hearing Impaired /Lazaroff & Puck
  • 1993 — Hollywood Entertainment Museum, Best Seat in the House Awards
  • 1994 — Humanitarian of the Year Award, James Beard Foundation
  • 1995 — Silver Spoon, Food Arts Magazine /Lazaroff & Puck
  • 1996 — Friend of Law Enforcement, Recognition of Outstanding Service & Support / Lazaroff & Puck
  • 1997 — Decade of Service, Cedars-Sinai Medical Center /Lazaroff & Puck
  • 1997 — Stars of Tomorrow Scholarship Gala, Fulfillment Fund /Lazaroff & Puck
  • 1997 — Los Angeles Girl Scout Council, Special Recognition
  • 1997 — City of Los Angeles, Muscular Dystrophy Association - Men & Women of the 90s / Lazaroff & Puck
  • 1997 — Divine Design, Project Angel Food and DIFFA/LA
  • 1997 — Athletes & Entertainers for Kids, Hero Award
  • 1997 — University Hospital's Ireland Cancer Center, 5 Star Sensation Special Recognition / Lazaroff & Puck
  • 1998 — Elizabeth Glaser Pediatric Aids Foundation, Special Recognition / Lazaroff & Puck
  • 1999 — Nevada Congressional Recognition, Safe Nest /Lazaroff & Puck
  • 1999 — Ireland Cancer Center-Pediatric Oncology Unit, University Hospitals of Cleveland -
               A room in the unit was named in honor of Lazaroff & Puck for their work with the bi-annual Five Star Sensation Event
  • 2000 — Meals on Wheels Association of America, Golden Meal Award / Lazaroff & Puck
  • 2001 — Hospitality Design Magazine, Humanitarian of the Year Award
  • 2002 — University Hospitals of Cleveland, The Samuel Mather Award for Philanthropy
  • 2003 — Venetian Ball, Special Recognition
  • 2004 — St. Vincent Meals on Wheels, Angel Award
  • 2004 — American Cancer Society, California Spirit XX
  • 2005 — City of Beverly Hills, Community Spirit of Beverly Hills Award
  • 2006 — Aviva Family & Children’s Services, Spirit of Compassion Award
  • 2006 — Greystone Garden & Design Showcase Recognition & Appreciation Commendation
              for Distinguished Service to The City of Beverly Hills
  • 2007 — American Cancer Society, Special Recognition Award
  • 2007 — American Cancer Society, California Spirit XXIII, Special Recognition, Los Angeles Region
  • 2007 — UCLA Mood Disorders Research Executive Advisory Board, Special Appreciation
  • 2008 — American Cancer Society, California Spirit XXIV
  • 2009 — American Cancer Society, California Spirit XXV Award
  • 2010 — Israel Cancer Research Fund, Special Recognition as Chairperson of The Long Bright Cantata
  • 2010 — KindredSprits Humanitarian Award
  • 2010 — American Cancer Society, California Spirit XXVI
  • 2011 — City of Calabasas, California, Honorary Citizen
  • 2011 — Calabasas & Malibu Fifth Annual Wine & Food Festival, Certificate of Commendation
  • 2011 — American Cancer Society, California Spirit XXVII Award
  • 2011 — Alliance for Housing & HealinglThe Serra Project/Aid for AIDS, A Faire of the Heart­ Visionary Award
  • 2011 — Israel Cancer Research Fund, Certificate of Appreciation
  • 2012 — American Cancer Society, California Spirit XXVIII Award
  • 2013 — Big Brothers Big Sisters, Innovator Award
  • 2013 — American Cancer Society, California Spirit XXIX Award

Honorary Degrees

  • 1992 Degree of Bachelor of Arts, Interior Designers Institute, Newport Beach, CA
  • 1998 Degree of Doctor of Business Administration in Hospitality Management, Johnson & Wales University, Providence, RI

Interior Design Affiliations

  • ASID — (American Society of Interior Designers)
  • CCIDC — (California Council for Interior Design Certification)
  • IDCEC — (Interior Design Continuing Education Council)
  • U.S. Green Building Council Member
  • LEED — (Leadership in Energy and Environmental Design). “Certificate of Completion” for New Construction Technical Review

Hospitality Affiliations

  • WCR – (Women Chefs & Restaurateurs) - Founding member
    NEWH - (Network of Executive Women in Hospitality) - Founding member

Board Affiliations

  • 2010 — Joined the Board of Governors for Jewish Life T.V.
  • 2011 — Joined the Board of Directors for the Friends of Sheba Medical Center - Los Angeles
  • 2011 — Joined the Board of Directors of the Israel Cancer Research Fund - Los Angeles

Other Business Involvements

Monet's Palate® — “The Perfect Blend of Art and Good Tastes”®

Monet's Palete logoThe brainchild of Aileen Bordman, Monet's Palate is the online destination to discover and enjoy Claude Monet’s other passion — food.

MonetsPalate.com is based on the award-winning film, Monet’s Palate - A Gastronomic View from the Gardens of Giverny with Meryl Streep, Alice Waters, Roger Vergé, Daniel Boulud, Michel Richard and Joachim Pissarro.

At the site you can visit The Palate Pantry which grows each day so you can buy wonderful food and drink like chocolates and wine produced according to Monet’s discriminating palates. You can also learn about and purchase the film.

“A toast to Monet" — at MonetsPalate.com

Websites

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